15th June 2019
What is Facebook pixel and how to set it up
It helps measure, optimize and building an audience for your advertising campaigns. Before that, a code needs to be placed onto your website.
8th June 2019
What is SEO? The complete guide you need
SEO stands for Search Engine Optimization. It is the practice of optimize your web pages to make it visible when someone searches for it.
1st June 2019
Difference between Google Search Console and Google Analytics
Google Analytics is to measure the traffic coming to your website. Google Search Console shows how your site performs under the search index.
25th May 2019
How to configure your Google Search Console
Learn how you can add sitemap into your Google Search Console and add web traffic data from the Search Console to Google Analytics.
18th May 2019
What is Google Search Console and how to setup
Formerly known as Google Webmaster Tools. It is a free web service for webmasters to check their indexing status and optimize their website.
11th May 2019
Why Facebook and Google Analytics data don’t match
Find out the four reasons why Facebook and Google Analytics data do not match up for your marketing campaign. An explanation for management.
4th May 2019
how to create Google UTM tracking code
Follow the guide and learn how you can create your Google Analytics UTM tracking code to better track your online marketing campaign.
27th April 2019
How to read the Google Analytics report
Google Analytics report offers so much data and can be overwhelming. Using real data, I’ll show you how to read them and get useful insights.
21st April 2019
Google Analytics basic configuration guide
Before you start reading Google Analytics data, the first thing you need to do is to clean up the data so you can get a clearer insight later.